Search Engine Optimization
Search Engine Optimization (SEO) Off-Page, Backlinks.
Search Engine Optimization (SEO) is the process of improving a website’s visibility and ranking on search engine results pages (SERPs). The goal is to make a website more attractive to search engines like Google, Bing, and Yahoo, so that it appears higher in search results when users enter relevant keywords or phrases. Here’s a breakdown of what SEO involves:
Overall, SEO is about making a website more user-friendly and search-engine-friendly to drive more organic (non-paid) traffic and improve its online presence.
In SEO, a backlink (also known as an inbound link) is a link from one website to another. Backlinks are a crucial component of SEO because they signal to search engines that other websites find your content valuable and worth linking to.
Building the website’s authority and reputation through external means, such as acquiring backlinks from other reputable sites.
Identifying the terms and phrases that people are searching for and incorporating them into your content.